What We Do

Transformation

“When you are finished changing, you are finished.” – Benjamin Franklin

Transformation isn’t for the faint of heart. Your corporate credibility, relationships and –ultimately- valuation are on the line. Success requires strategy, commitment and expertise. That’s where Audacia Strategies comes in. We work with your team (in-house and third-party bankers, etc.) to develop a compelling communication strategy that takes into account your strategy, business environment, goals and key metrics. We then develop the outreach plan to extend your message across your stakeholders from investors and analysts to customers, employees and media.

Types of transformative events that we have supported:

  • Initial Public Offering (IPO)
  • Spin-off
  • Investor activism
  • Portfolio realignment
  • Merger
  • Acquisition
  • Executive turnover
  • Rebranding
  • Game changing contract win/loss
  • Corporate reorganization
  • Business model transition
  • Industry/market turbulence

Service Offerings

  • Strategic Rationale, Value Proposition and Investment Case Development
  • Key Information Dissemination Calendar
  • Crisis Communications
  • Communications Platform and Segmented Stakeholder Message Development
  • Investor Event Presentation, Script, Press Release and Associated Collateral
  • Earnings Presentation, Script, Press Release and Q&A Development
  • Executive Onboarding and Positioning
  • Road Show and Investor Interaction Coaching
  • Presentation Delivery and Q&A Counsel


Investor Relations

“If you don’t give people information, they will make up something to fill the void.” – Carla O’Dell, Ph.D., President, American Productivity & Quality Center

It’s about your valuation. Make your bold steps count. Full and fair valuation requires a clear, compelling investment case articulated consistently to the right audience at the right time.

Frame the opportunity. Evaluate the market. Know your peers. Appropriate valuation requires ongoing situational awareness – understanding how your business perceived as well as critical shifts among your peers, customers and markets. Your business environment changes moment-to-moment. Investors, analysts and other stakeholders want your view on the impact to your business. Audacia Strategies helps you develop and deliver your investment case, stay on top of shifting markets and maintain a “ready stance” for your interactions with Wall Street.

US institutional investors believe that Investor Relations (IR) accounts for a total variance of 30% in a company’s valuation – from a premium of 10% for “superb” IR to a discount of 20% for “poor” IR.

(Source: Rivel Research Group, “Harnessing IR’s Power to Impact a Company’s Valuation.” January 2013)

Service Offerings

  • Strategic Rationale, Value Proposition and Investment Case Development
  • Communications Platform and Segmented Stakeholder Message Development
  • Talking Points for Investor Relations Officers and Executives
  • Financial Guidance and Forward-looking Positioning
  • Investor Event/Earnings Presentation, Script, Press Release and Q&A Development
  • Road Show and Investor Interaction Coaching
  • Presentation Delivery and Q&A Counsel
  • Market and Peer Monitoring and Analysis
  • Buy and Sell Side Monitoring and Analysis
  • Regulation FD Training
  • Employee Education on the View from Investor Relations (aka “How is Our Company Viewed by Wall Street”)


Corporate Communications

“Communication is the real work of leadership.” – Nitin Nohria, Dean, Harvard Business School

Own your message. During periods of transformation, it is critical that your key stakeholders receive timely and credible communications from your company. From employees to investors, analysts to journalists, your transformation story should be targeted, specific and consistent. We help you build and implement an integrated messaging strategy and implementation plan to consistently articulate your story and meaningfully engage across your stakeholders.

Service Offerings

  • Strategic Rationale, Value Proposition and Investment Case Development
  • Communications Platform and Segmented Stakeholder Message Development
  • Corporate Rebranding
  • Cross-stakeholder Communications Plan/Calendar
  • Delivery Channel Coordination (website, social media, in-person, written, etc.)
  • Employee Communications
  • Talking Points for Executives
  • Executive Onboarding and Positioning
  • Presentation Delivery and Q&A Counsel
  • Regulation FD Training