Entries by audacia_editor

5 Ways to Prevent Unintended Disclosure From Ruining Your Firm’s Holiday Season

As we head into the busy holiday season, it’s a good time for your annual reminder about Reg FD (i.e., the SEC’s Fair Disclosure Act). Take it from your friends at Audacia Strategies: You don’t want an offhand comment to your niece’s boyfriend over pumpkin pie to lead to a six-month cleanup for the legal […]

Damaged Goods: Don’t Let a Crisis Turn Into a PR Nightmare. Assess the Damage First.

Getting crisis communications right requires coordinating several moving parts. And because managing a firm through a crisis is no small feat, we thought it would be beneficial to break down the major elements in a series of blog posts. What follows are our top recommendations for dealing with “damaged goods.” In this post, we kick […]

Want Increased Sales? Learn to Love Value-Based Messaging and Understand Your Customer Better.

If you’ve heard it once, you’ve heard it 100 times: every company is in the communications business. And communications is key because successful businesses use strong communications to connect with prospects—enter: the concept of value-based messaging. The benefits of value-based messaging are clear. The right message helps us connect more efficiently with potential clients and […]

Does Your Firm Have a Communications Early Warning Strategy?

Nothing teaches us the value of media monitoring and early warning systems quite like a crisis. As we sit glued to news coverage about hurricanes hitting the southeast and wildfires lighting up the skies in the west, we watch social media to make sure our friends and family heed official warnings. Somehow, it’s a whole […]

Don’t Sell Your Business Short! Find the Right Business Valuation and Sell Your Vision.

Imagine if a big shot investor walked in the door today and offered to buy your company. How would you respond? Would you blindly tell her to make you an offer and then consider whether it’s enough for you to retire? Or is your business valuation clear in your mind, such that you could seriously […]

Successful Leaders Stay on Message—Here’s How They Do It.

The term “talking points” gets a bum rap. Often, using talking points is perceived as encouraging “robot-speak” or as a shady technique for dodging tough questions. We can probably blame this bad press on politics (which seems like an especially fashionable thing to do these days). But rather than running away from talking points altogether, […]

Breaking Down Mid-Year Earnings Reports—What Investors and Analysts Expect

We have just crossed the mid-year point in the world of stocks, bonds, and financial markets. Q2 is officially in the bag! That means most firms are busily preparing and reporting their mid-year earnings reports (10-Qs), while many investors are anxiously waiting with bated breath. Because 71% of publicly traded companies follow a calendar fiscal […]

6 Easy Ways to Empower Everyone on Your Team to Talk About Corporate Finance

We’ve discussed the issue of silo’d departments on the blog before. Most recently, we talked about tearing down the wall that divides sales and marketing. Another area where I see walls being built is around corporate finance. Smart executives know how important it is for all departments to stay on top of finances, but they […]